Building your Success

Research applied to business decision

GDV Group is the market and consumer intelligence consulting firm, committed to contributing to the success of our clients, business partners and collaborators; integrating research techniques and tools to create innovative, solid and impeccably well executed solutions.

With more than 50 years in the market, GDV Group has contributed to the development and success of many brands locally and globally.

ESSENCE

Creativity

We find new ways to solve research questions, always taking care to maintain an optimal balance between the cost and the benefit obtained; ensuring designs with methodological rigor.

Flexibility

We are empathic with the needs of our clients, adapting our processes to fully comply with the requirements of each project.

Consultancy

We guide our clients in making the best decisions based on the answers obtained in the research.

PROCESS

Ideation

We find new ways to solve research questions, always taking care to maintain an optimal balance between cost and benefit; ensuring designs with methodological rigor.

Flawless execution

The best strategy and the best research design fail without the correct and precise implementation.

Clarity

Our experience allows us to implement creative and interdisciplinary analysis platforms to deliver actionable recommendations.

Consultancy

We contribute to orient marketing efforts towards business objectives that generate worth.

EXPERIENCE

50 years Transforming data and information into actionable insights and business strategies of high value and impact on the results of our clients.

Understanding the market

Assessing the Landscape and competitor understanding, needs and segmentation, habits, uses and attitudes of the target

Developing new products

Ideation, development and forecasting the success of new products and / or concepts

Optimizing the Shopping Experience

First moment of truth. When the buyer chooses at the point or channel of sale

Optimize the use and experience of products and / or services

Second moment of truth. When the consumer tries the product or service

Improve brand performance, communication and customer satisfaction

Create lasting relationships by building Brand Equity

50 years

Transforming data and information into actionable insights and business strategies of great worth and impact on the results of our customers

Adress

Blvd. Miguel de Cervantes Saavedra 471-piso 4, Irrigación, Miguel Hidalgo, 11500 Mexico City, CDMX